Public Terms & Conditions of
"Higgsfield Cinema Challenge"

TERMS AND CONDITIONS

NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED BY LAW.

1. Sponsor

The Higgsfield Cinema Challenge (the "Challenge") is sponsored by Higgsfield Inc. ("Sponsor"), located in California, USA. The official platform for the Challenge is the website located at [Official Website Link].

2. Eligibility

This Challenge is open to individuals worldwide, excluding residents of any territory where prohibited by law or under U.S. export controls or sanctions. Entrants must have a public Instagram account to participate. Entrants are responsible for ensuring that their participation is lawful in their jurisdiction of residence. Sponsor makes no representation that participation is lawful in all jurisdictions.

3. Challenge Period

The Challenge ends on January 24, 2026, at 11:59 PM Pacific Time (PT) (the "Challenge Period"). Sponsor reserves the right to extend, suspend, modify, or cancel the Challenge, at its sole discretion, at any time and without notice. Entries must be posted during the Challenge Period to be eligible.

4. How to Enter

To enter the Challenge, participants must complete the following steps on Instagram:

1. Create Your Cinematic Masterpiece: Generate video content using Higgsfield Cinema Studio. The submission should focus on "Absolute AI-Cinema," prioritizing lighting, composition, camera movement, and storytelling.
2. Add the Higgsfield Watermark: All entries must include the official Higgsfield watermark, placed clearly in the video and thumbnail so it is visible and unobstructed.
3. Post on Instagram: Upload the content to a public Instagram account as a "Reel."
4. Post Duration: 30 seconds minimum.
5. Caption Requirements: The post's caption must include the official hashtag #HiggsfieldCinema and a tag @higgsfield.ai. The caption should include the text: "@higgsfield.ai #HiggsfieldCinema".
6. Tagging: The video must tag @higgsfield.ai.
7. Submission: By posting with the correct tags and hashtag, you are automatically entered. Note: Any entry with an edited caption will be automatically disqualified.

5. Submission Requirements and Disqualification

All Submissions must be the original work of the entrant and must not infringe upon the copyrights, trademarks, rights of privacy, publicity, or other intellectual property or other rights of any person or entity. Sponsor reserves the right, in its sole discretion, to disqualify any Submission that it believes:

• Fails to complete all mandatory steps outlined in Section 4.
• Contains an edited caption after the initial post.
• Contains any third-party copyrighted material without a license.
• Includes content that is violent, hateful, sexually explicit, pornographic, defamatory, political, or otherwise inappropriate (NSFW).
• Shows evidence of deceptive engagement (e.g., bot activity or purchased likes).

6. Winner Selection and Judging

Following the conclusion of the Challenge Period, potential winners will be selected. The judging period will last up to fourteen (14) working days after the Challenge Period ends.

• Judging Panel: Submissions will be evaluated by a panel of internal experts from Higgsfield Inc. and a guest Director of Photography.
• Judging Criteria for Category Winners (1st, 2nd, 3rd places):
  • Cinematic Quality: Visual polish, lighting, and professional aesthetic.
  • Storytelling & Coherence: Effectiveness of the narrative or mood.
  • Technical Execution: Creative use of Higgsfield's motion and generation tools.
  • Virality: Engagement metrics (likes, shares, comments, and overall traction).
• Higgsfield Choice (10 winners): Ten creators will be selected at random from all valid entries that have strictly followed all rules.

Potential winners will be notified via Instagram Direct Message (DM) from the official @higgsfield.ai account and must respond within 48 hours.

7. Prizes

A total of USD 20,000 in cash prizes:

• 1st place (1 Winner): $10,000 USD (Most Cinematic)
• 2nd place (1 Winner): $5,000 USD
• 3rd place (1 Winner): $3,000 USD
• Higgsfield Choice (10 Winners): $200 USD each

All winners are responsible for applicable taxes. Prize money will be distributed via a method determined by the Sponsor (e.g., bank transfer, PayPal). Winners are responsible for any fees associated with the chosen payment method. Prizes will be fulfilled within 30 days of successful verification.

8. Intellectual Property and Content Delivery

The entrant retains ownership of the underlying intellectual property. As a condition of accepting a prize, each winner grants Sponsor a non-exclusive, perpetual, irrevocable, sublicensable, worldwide, royalty-free license to use, reproduce, modify, and display the winning Submission for marketing and promotional purposes. Winners must provide the Sponsor with a full-quality, high-resolution video file of their winning Submission, free of platform watermarks, upon request.

9. Publicity

Except where prohibited, participation constitutes the winner's consent to Sponsor's use of the winner's name, likeness, and social media handle for promotional purposes in any media, worldwide, without further payment.

10. General Conditions and Release of Liability

Sponsor is not responsible for technical failures of the Instagram platform or for lost/late submissions. By participating, entrants release Sponsor, its affiliates, and their respective officers from any claim or cause of action arising out of participation in the Challenge or receipt of any prize.

11. Governing Law & Jurisdiction

These Official Rules are governed by the laws of the State of California, USA. Any disputes shall be resolved individually through final and binding arbitration under the rules of the American Arbitration Association.

12. Contact Information

For official inquiries, please email [email protected]. The email subject line must begin with "Cinema Challenge". For quick questions, you may send a Direct Message to our official account on Instagram.