Higgsfield tools each handle a different job. Use Cinema Studio for cinematic video with camera control, Marketing Studio for product ads and UGC from a URL or image, AI Influencer to build a consistent AI character, Canvas to chain models into one workflow, and Supercomputer to plan and deliver a whole project from one chat. MCP and CLI + Skills generate Higgsfield content from Claude and other AI agents.
Which tool should I use for my goal?
If you want to... | Use this Higgsfield tool |
|---|---|
Create a cinematic video with camera control | Cinema Studio |
Keep characters consistent across multiple video clips | Cinema Studio + Soul ID |
Generate a product ad from a URL or image | Marketing Studio |
Create UGC-style video ads at scale | Marketing Studio |
Build a consistent AI influencer or virtual character | AI Influencer |
Chain multiple models into one visual workflow | Canvas |
Collaborate on generations in real time with a team | Canvas |
Save and reuse a generation workflow as a template | Canvas |
Run an entire creative project from one chat | Supercomputer |
Schedule recurring content tasks automatically | Supercomputer |
Build and deploy a website or landing page | Supercomputer |
Generate Higgsfield content from Claude | MCP |
Generate Higgsfield content from a coding agent | CLI + Skills |
Generate Higgsfield content without opening the website | MCP or CLI + Skills |
What is Cinema Studio?
Cinema Studio is how Higgsfield handles cinematic video — a professional filmmaking environment with camera and lighting control, multi-shot scenes, reusable characters and locations, and access to all image and video models on Higgsfield. See How do I use Cinema Studio?
Use Cinema Studio when:
- You want precise control over camera, lens, and light
- You're building multi-shot scenes with consistent characters
- You're co-directing with a team in real time
What is Marketing Studio?
Marketing Studio is how Higgsfield handles ads — product ads, UGC videos, and campaign assets generated from a single product URL or image, with native lip sync. See How do I use Marketing Studio to create video ads?
Use Marketing Studio when:
- You need publish-ready video ads without filming
- You're producing multiple ad variations for A/B testing
- You want to replicate a viral ad format with your own product
What is Supercomputer?
Supercomputer is how Higgsfield handles scale — an agent that takes a plain-language brief, plans the project, picks the right models, and delivers finished assets. Available on paid plans. See How do I use Supercomputer?
Use Supercomputer when:
- You want to describe a deliverable and have the agent handle everything
- You need to schedule recurring content tasks (daily ads, weekly refreshes)
- You want to connect external tools like Slack, Google Drive, or Notion
What is Canvas?
Canvas is how Higgsfield handles multi-model workflows — a node-based infinite board where prompts, references, and generations connect into one continuous pipeline. See How do I use Canvas for multi-node generation?
Use Canvas when:
- You're chaining multiple models in sequence (image to video to edit)
- You're collaborating with a team on generations in real time
- You want to save a workflow as a reusable template
What is AI Influencer?
AI Influencer is how Higgsfield handles virtual character creation — a game-style builder for consistent AI influencers, brand ambassadors, or viral characters, with every attribute controlled through the UI instead of prompts. See How do I use AI Influencer?
Use AI Influencer when:
- You need a consistent character across all your content
- You want to build a non-human character (fantasy, sci-fi, hybrid)
- You're running a faceless creator business or ambassador campaign
What is MCP?
MCP is how Higgsfield plugs into AI agents — generate images, videos, characters, and ads directly inside Claude or any MCP-compatible agent, with no API key.
Use MCP when:
- You want to generate content without leaving Claude
- You're building an AI workflow that includes Higgsfield generations
- You want your Higgsfield library and Soul characters inside an agent
See What is Higgsfield MCP, and how is it different from the web? and How do I connect Higgsfield to Claude, ChatGPT, or another AI agent?
What is CLI + Skills?
CLI + Skills is how Higgsfield works inside coding agents — generate from Claude Code, Cursor, or Codex without opening the website, using the same credits and no API key. See How do I access Higgsfield via CLI?
Use CLI + Skills when:
- You're generating images or videos from a coding agent
- You're automating Higgsfield workflows
- You need structured outputs with minimal overhead