Creator Hub

How do I use Marketing Studio to create video ads?

Higgsfield4 min

Marketing Studio is how Higgsfield handles performance marketing content. Pick a template from a library organized by task, add your product, and get a finished, on-brand ad back in one click, with no prompt required. Separate tools build an ad from a product link or recreate a reference ad with your product, and a prompt path remains for anyone who wants to generate freely.

What is Marketing Studio?

Marketing Studio is the marketing creation workspace for ads, product creative, UGC, and other commercial content. The flow is template-first: you start from a ready format and connect your product, so there’s no need to describe an ad from scratch.

How do I create an ad from a template?

Open higgsfield.ai → Marketing Studio.

  1. Pick a template. The library is organized by task type: Product Shot, Motion, UGC, TikTok, Ads, Posters, and Marketplace.
  2. Add your product. Upload a product image: it replaces the product in the template. If the template features a person, you can also swap the avatar, hook, or setting, and describe any extra change in the edit field.
  3. Recreate. The result comes back in one click. The credit cost is shown on the Recreate button before you confirm.

What template categories are available?

What template categories are available?

Category

What it makes

Product shot

Studio-quality product photography, in styles from closeup and full body to editorial

Motion

Video templates that bring your product into motion

UGC

Creator-style video ads that look phone-shot

TikTok

Vertical video ads built for TikTok

Ads

Image ads built to the specs of Meta and Google placements, useful for testing several directions quickly

Posters

Banners and posters built around your product

Marketplace

Listing imagery formatted for marketplace use

Product shot, Ads, and Marketplace templates make images; UGC, Motion, and TikTok templates make videos.

Yes, with the Product Link tool in the Marketing Studio sidebar. Paste a link to your product page, or pick a product you’ve already added, and Marketing Studio builds a video ad ready for TikTok, Reels, and Shorts. No filming, editing, or brief is needed.

Can I still generate with a prompt?

Yes. The prompt path skips templates: describe what you want to create, choose image or video, attach your product and, if the ad needs a person, an avatar, and generate. Use it when no template covers what you need, for example an unusual product or format.

Can I match an existing ad?

Yes, with the Ad Reference tool in the Marketing Studio sidebar. Upload a reference ad you’re allowed to use, or pick one from your uploads and generations, add your product and, if the ad needs a person, an avatar, and Marketing Studio recreates the reference’s structure and format with your product in place of the original.

Can I add a person to my ads?

Yes. Ads that feature a person use avatars. When setting up a generation, open the Avatar picker to choose a ready avatar from the gallery, attach an AI Influencer, use one of your own avatars, or create a new one. Reusing the same avatar across variations keeps the same face in every ad.

What are the current limitations?

Voiceover and pacing in UGC videos can vary by generation: review before publishing. Image results can be opened and edited after generation in My generations, from text and crop to background and lighting; to change a video result, generate it again. The full template library is available only on the Higgsfield website (higgsfield.ai): through MCP, Marketing Studio runs on a smaller set of ready ad presets, and Supercomputer offers its own selection of marketing presets.

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by Higgsfield