Packaging & Unboxing

Brand assets, products, and ads are done — but there's one piece most creators skip: packaging. It's the first physical thing a customer touches, and it shapes whether they buy from the brand again.

Designing the packaging in Claude

The workflow stays the same as every other asset in this build. The Higgs logo goes into Claude with a request to design a premium packaging concept for a clothing collection called "Quantum Cosmos" — a box and a shopping bag with a cohesive visual identity, in a futuristic, minimal style inspired by physics and cosmic aesthetics.

Claude's prompt is then taken to an image model along with the logo as a reference, and generated.

The result is a matte black gift bag with a cosmic nebula print, the Higgs logo, and "QUANTUM COSMOS — DROP 01" lettering, paired with an ultra-minimal lime-green box marked "QC_01" — a bag and box that read as one cohesive line, not two random objects.

Generating the unboxing video

With the packaging locked, Marketing Studio can turn it into a UGC unboxing clip. The setup: select the Unboxing preset, choose the pants as the product, pick Roko as the avatar, and upload the packaging as an additional asset. No prompt is needed — just hit generate.

The output is a full unboxing sequence: Roko opens the box and reacts to the pants by name and detail (fabric, color, fit), reviewing them from all sides. The same Unboxing preset works for any item in the collection — shoes, jacket, t-shirt, glasses — anytime a brand needs to show what its delivery experience looks like.

That closes out the full brand build: a logo, a product line, social and ad content, and now packaging with its own unboxing video — all without a photoshoot, a studio, or a camera crew.