
A hook you're testing, an ad before launch, a reel sitting in drafts. Any format, vertical or horizontal, up to 15 seconds.

A modeled audience watches while we map the brain response across vision, sound, memory, attention, language.

A virality score, a peak hook timestamp, a hold rate, and a heatmap showing exactly which regions of the brain your clip is firing.
One number for how long people will actually watch. Not a guess, not a vibe check - a modeled read on whether your clip earns the scroll or loses it. The closest thing to a test screening before you hit publish.

One number for how long people will actually watch. Not a guess, not a vibe check - a modeled read on whether your clip earns the scroll or loses it. The closest thing to a test screening before you hit publish.

Discover more creative tools and effects across Higgsfield